Salience Point Privacy Policy

Effective: August 15th, 2025

SaliencePoint Privacy Policy

This Privacy Policy (“Policy”) discloses the privacy practices for SaliencePoint, LLC (“SaliencePoint,” “we,” “our,” “us”, or “Company”) in connection with our website https://SaliencePoint.com (the “Site”). This Policy only describes how SaliencePoint collects, uses, discloses, or processes certain information obtained through your use of our Site and does not describe the practices of third parties that may collect information from you when you interact with them.

This Policy is designed to be read in connection with the Site’s Terms of Service (“Terms”). By accessing or using our Site, you agree to be bound by the Site’s Terms, as well as this Policy. If you do not agree to our Terms or this Policy, you should not use the Site. Some of our products and services may have additional terms you are required to accept in order to access (“Additional Terms”). Except where expressly provided otherwise, the Additional Terms are in addition to the Terms and this Policy, which continue to apply to your use of the Site.

Information We Collect and Maintain About You

We collect information from you directly when you voluntarily provide it to us through the Site. We may also automatically collect certain information about you when you use, access, or interact with our Site.

SaliencePoint does not sell your data, nor share it with anyone except as covered below.

Personal information provided directly by you

We collect certain personal information from you directly when you use the Site. If you submit a request through the Site, we will collect the information you submit. This information may include name, business relationships, title, phone number, email address, mailing address, and any other information that you provide.

We may collect other data about you based on your interactions with the Site as further described below.

Automated Information

Our Site automatically receives and records information from your browser or your mobile device when you visit the Site or use certain features available on the Site. This includes information such as your IP address or unique device identifier, cookies, and data about which pages you visit and how you interact with those pages in order to allow us to operate and provide the Site. This information is stored in log files and is collected automatically.

Cookies

We use cookies on the Site. Cookies are small files that are stored on your mobile device or web browser through the Site with your consent. A cookie allows the Site to recognize whether you have visited us before and may store user preferences and other information. For example, cookies can be used to collect or store information about your use of the Site during your current session and over time (including the pages you view and the files you download), your mobile device’s operating system, your device ID, and your general geographic location.

Pixel tags

A pixel tag (also known as a web beacon, clear GIF, tracking pixel, or tag) is an image or a small string of code that may be placed in an advertisement or email. It allows companies to set or read cookies, or notify their servers when you load a webpage or interact with online content. For example, we or our third-party service providers may use pixel tags to determine whether you have interacted with a specific part of our Site, viewed a particular advertisement, or opened a specific email.

SDKs

Our Site may include third-party software development kits (“SDKs”) that allow us and our service providers to collect information about your activity.

Mobile advertising IDs

Some mobile devices come with a resettable advertising ID (such as Apple’s IDFA and Google’s Advertising ID) that, like cookies and pixel tags, allow us and our service providers to identify your mobile device over time for advertising purposes.

Third-party plugins

Our Site may include plugins from other companies, including social media companies (e.g., the Facebook “Like” button). These plugins may collect information, such as information about the pages you visit, and share it with the company that created the plugin even if you do not click on the plugin. These third-party plugins are governed by the privacy policies and terms of the companies that created them.

Analytics Information

We use analytics software to ensure the Site is functional and to continually improve our services. Usage data and information as described in this Privacy Policy is automatically collected to engage in analysis, auditing, research, and reporting. These third parties may use pixels or cookies, and they may set and access your device ID or IP address from your device. In particular, the Site uses Google Analytics to help collect and analyze certain information for the purposes discussed above. You may opt out of the use of cookies by Google Analytics here.

Third-party online tracking

We may also partner with certain third parties to collect, analyze, and use some of the personal and other information described in this section. For example, we may allow third parties to set pixels and mobile advertising IDs through the Site.

Customer and Marketing Lists

We may collect lists of the contact information of various individuals from third parties, as part of the services we provide to our partner business, and for the purpose of marketing the SaliencePoint services to business representatives.

How We Use and Process Your Information

SaliencePoint uses the information that we collect for a variety of purposes. Our legal bases for processing your personal information are: 1) our legitimate interest in running and maintaining our business; 2) performance and fulfillment of our contracts; 3) your consent; and 4) compliance with our legal obligations. In many instances, more than one of these legal bases apply to the processing of your personal information.

The primary purpose for which we collect information is to initiate a relationship with you. Other purposes for which we use your information include to:

  • Respond to your inquiries and requests for information about our Services;
  • Send you information about our services and other topics that are likely to be of interest to you, including newsletters, updates, or other communications, including promotional emails;
  • Improve your user experience and the quality of the Site;
  • Fulfill the terms of any agreement you have with us;
  • Aggregate and deidentify information;
  • Enable additional analytics and research concerning the Site;
  • Improve our artificial intelligence and machine learning;
  • Comply with legal and/or regulatory requirements; and
  • Manage our business.

We may link information gathered through the Site with information that we or our partners collect in other contexts. In that event, we will handle the combined information in a manner consistent with this Policy.

How We Share Your Information

We may share your information with our affiliates, subsidiaries, agents, consultants and contractors in furtherance of any of the uses described above.

We share your information with third parties for a limited number of purposes, as described below.

Information shared to enhance your experience with our site

We may share information with our partners to improve the functioning of our site.

Aggregated or deidentified information

We may share aggregated or deidentified information about users of the Site, such as by publishing a report on trends in the usage of the Site. Such aggregated or deidentified information will not identify you personally.

Third-party service providers

SaliencePoint uses third-party service providers that perform services on our behalf, including web-hosting companies, mailing vendors, and analytics providers. These service providers may use your information, including information that identifies you personally, to assist us in achieving the purposes discussed above.

We may share your information with other third parties when necessary to fulfill your requests for information about our Services; to meet the terms of any agreement that you have with us or our partners; or to manage our business.

Interest-based Advertising

The Site also enables third-party tracking mechanisms to collect information about you and your computing devices for use in online interest-based advertising. For example, third parties, such as Facebook, may use the fact that you visited our Site to target online ads to you about our services. In addition, our third-party advertising networks might use information about your use of our Site to help target advertisements based on your web activity in general. The use of online tracking mechanisms by third parties is subject to those third parties’ own privacy policies, and not this Policy. For information about interest-based advertising practices, including privacy, confidentiality, and opting out, please visit the Network Advertising Initiative website and/or the Digital Advertising Alliance website.

Additionally, you can opt-out of interest-based ads by adjusting the advertising preferences on your mobile device (for example, in iOS, visit Settings > Privacy > Advertising > Limit Ad Tracking, and in Android, visit Settings > Google > Ads > Opt out of interest-based ads).

Legal purposes

We also may use or share your information with third parties when we believe, in our sole discretion, that doing so is necessary to:

  • Comply with applicable law or a court order, subpoena, or other legal process;
  • Investigate, prevent, or take action regarding illegal activities, suspected fraud, violations of our terms and conditions, or situations involving threats to our property or the property or physical safety of any person or third party;
  • Establish, protect, or exercise our legal rights or defend against legal claims; or
  • Facilitate the financing, securitization, insuring, sale, assignment, bankruptcy, or other disposal of all or part of our business or assets.

Data Retention

We retain personal information about you necessary to fulfill the purpose for which that information was collected or as required or permitted by law. We do not retain personal information longer than is necessary for us to achieve the purposes for which we collected it.

Privacy Rights and Choices

Depending on your jurisdiction, you may have the following rights available to you with regards to your personal information. These rights may include:

  • The right to be informed about our data collection practices;
  • The right to access and rectify your data;
  • The right to erase or delete your data;
  • The right to data portability;
  • The right to restrict and object to the processing of your data (including for direct marketing purposes);
  • The right to opt-out of sale of your data (to the extent applicable);
  • The right to opt-out of marketing emails and text messages;
  • The right to limit our use of any automated decision-making processes;
  • The right to complain to your local data protection authority; and
  • The right to withdraw consent (to the extent applicable).

To exercise your rights or if you have any privacy-related questions or comments related to this Privacy Statement, please send an email to privacy@SaliencePoint.com.

Age

The Site is intended for use by adults of legal drinking age in the jurisdiction in which you reside. We do not knowingly or intentionally collect personal data from children or minors or those under the legal drinking age of 21 in the United States. If we receive notice or reasonably believe that someone under the legal drinking age has provided us with personal information, we will promptly delete the account and all personal information that has been provided to us.

SaliencePoint adheres to the Children’s Online Privacy Protection Act (“COPPA”) and will not knowingly collect personal information from any child under the age of 13. We request that minors under the age of 13 not submit any personal information to us. If a child under the age of 13 has provided us with personal information, the parent or guardian of that child may contact us and request that such information be deleted from our records.

External Links

Our Site may contain links to third-party websites or services. If you use these links, you will leave the Site. We do not control and are not responsible for any of these sites, their content, or their privacy policy. We do not endorse or make any representations about them, or any information, software, or other products or materials found there, or any results that may be obtained from using them. If you decide to access any of the third-party sites listed on or communicated through our Site, you do so at your own risk.

Data Security

We undertake commercially reasonable efforts to prevent unauthorized access to user data retained on our servers. We employ physical, technical, and administrative procedures to safeguard the personal information we collect online. However, no website or mobile application is 100% secure, and we cannot ensure or warrant the security of any information you transmit to the Site or to us, and you transmit such information at your own risk. Please note that we will not be liable for any disclosure of your data due to errors or unauthorized acts of third parties.

International Users

Please be aware that SaliencePoint does not offer goods or services in the European Union, or any other jurisdiction than the United States at this time. It is not our intention to collect or process any personal data of any non-US resident. Information collected through the Site is transferred to and processed in the United States. We may also subcontract the processing of your data to, or otherwise share your data with, affiliates or third parties in the United States or countries other than your country of residence. The data-protection laws in these countries may be different from, and less stringent than, those in your country of residence.

Changes to this Policy

We reserve the right to make changes to this Policy from time to time, at our discretion. We will post all such changes on our Site. Your continued use of the Site after such change demonstrates acceptance to those changes.

How to Contact Us

Should you have any questions or concerns about this Policy, please contact us by email at privacy@SaliencePoint.com.

Salience Point | Privacy Policy